FIG.06 — Curriculum Vitae
Product Designer — London, UK
Kshitij Khandelwal
kshitijkhandelwal11@gmail.com · LinkedIn · Behance · akakshitij.com
Full unrestricted right to work in the UK until January 2028 (Graduate Visa) — no sponsorship, sponsor licence or Immigration Skills Charge required.
Product Designer with 4+ years of experience designing world-class commercial apps for iOS, Android, and web — with a proven track record of owning design end-to-end in fast-paced, high-growth environments. At a 5M+ MAU consumer platform, I ran A/B tests and analysed behavioural funnels to guide product-page and checkout decisions. I think at a high level about product strategy, understand technical implications, and take clean visual design seriously — strong typography, grids, and interaction detail are non-negotiable for me. I thrive in high-ownership environments where quality, velocity, and user impact are equally valued.
Experience
FIG.07
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Product Designer — Independent
Apr 2025 – Present · London, UK
- Delivered end-to-end mobile and web product design for startup clients — designed platform-native iOS and Android experiences using Apple HIG and Material Design principles; shipped production-ready design in under 3 weeks per engagement.
- CN Foods (client engagement) — designed mobile and web experiences from wireframes to high-fidelity Figma mockups and interactive prototypes; wrote UX copy at key interaction moments alongside the interaction redesign, and worked with engineers to keep implementation platform-accurate.
- Integrated AI tools (Figma AI, Claude) into daily design workflow — used AI to accelerate iteration, expand creative exploration, and produce higher-quality outputs faster; maintained a high bar for visual craft and interaction quality throughout.
- Drove work from concept to execution independently — defined problem frames, mapped user flows, designed detailed interaction states, and owned developer handoff; iterated rapidly based on user feedback and stakeholder input.
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Lead Product Designer — Firstcry.com (Middle East)
Jan 2024 – Mar 2025 · Dubai, UAE / Remote (UK)
- Led consumer product design on a 5M+ MAU mobile platform (iOS & Android) — ran A/B tests, analysed funnels, and iterated based on behavioural data, driving a ~35% reduction in cart abandonment on the redesigned checkout flow.
- Built a design system from 0-to-1 — components, variables, and documentation adopted by 5+ cross-functional teams; enforced platform-native consistency across iOS and Android and cut QA defects by ~40%.
- Advocated for design direction in cross-functional environments — presented design rationale and user insights to senior leadership, PM, Engineering, and Marketing; drove momentum on decisions with no clear precedent.
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Product Designer — Metafic.co
Aug 2022 – Dec 2023 · Bengaluru, India
- Led user research and design across multiple B2B SaaS and consumer products on a functionality-driven platform — mobile and web, research through to shipped UI.
- Ran an experiment-led redesign of a core SaaS product — framed the problem, tested against real usage, and iterated the interface on what came back.
- Improved design-to-engineering handoff through structured documentation and design critique — presented rationale to PMs and engineers, and maintained brand and design-system consistency across multi-team delivery.
Education
FIG.08
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MSc Human Computer Interaction
Sep 2024 – Sep 2025 · Nottingham, UK
University of Nottingham
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B.Tech Electronics & Communication Engineering
Aug 2019 – May 2023 · Jaipur, India
The LNM Institute of Information Technology
Skills & tools
FIG.09
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Mobile & Platform Design
Native iOS (Apple HIG), Native Android (Material Design), Web Product Design, Cross-Platform Consistency, Mobile-First Product Thinking
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Product Strategy
End-to-End Design Ownership, Discovery to Delivery, Feature Strategy, Product Thinking, Technical Feasibility, Metrics-Oriented Design
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Experimentation & Data
A/B Testing, Funnel Analysis, Behavioural Data, Experiment-Led Iteration, Growth Design, Release Performance Analysis
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Visual Craft
Clean UI Design, Typography & Grids, Colour Systems, Interaction Design, Micro-Interactions, High Attention to Detail, Information Hierarchy
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Design Systems
Design System Creation (0-to-1), Component Libraries, Figma Variables & Auto-Layout, Multi-Team Adoption, Design Tokens, Documentation
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Tools & AI
Figma (Expert — Variables, Auto-Layout, Prototyping, Dev Mode), Figma AI, Claude (AI-Accelerated Workflows), Framer, Maze, Hotjar, FigJam
Selected projects
FIG.10
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Firstcry Middle East →
PDP redesign and a 0-to-1 design system
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Remedi →
Medication reminders with a caregiver loop
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Jaya →
Making remote-work burnout visible
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Lumen →
EV charging, built in public